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🇵🇹 Made in Portugal

✓ First-class quality since 1999

📦 Free shipping europe-wide


We take care of you

Socks make you worry

Albert Einstein is said to have said "Why socks? They only make holes!" and stopped wearing socks - an avoidance strategy. So that you can wear socks with peace of mind, we have been taking care of sock worries since 1999, because nobody else does it properly. It shouldn't be your job either.

So socks - and underwear - cause problems. During production, when choosing, buying and wearing - that doesn't have to be the case. We'll take care of it.

We take care of

Longevity: so that you have to buy less

Our socks & underwear last longer. You'll have to shop less often and enjoy them for longer. We only use first-class materials, which we skillfully reinforce and process with great attention to detail. We take care of good things that last.

We take care of

People & environment: that you shop with a clear conscience

Manufacturing textiles requires energy, water and produces CO2. The production of the raw materials, but also the individual processing stages play a role. From the very beginning, all production steps after the cotton or merino wool is obtained have therefore taken place in Europe. The yarn is spun and dyed here. Strict environmental regulations are also monitored. The plastics we use to reinforce the products are offset. Packaging is made from recycled paper and cardboard. Our socks and underwear don't have far to travel in terms of delivery, and our outstanding quality and low return rate also help to protect the climate. Delivery in Switzerland is even CO2 neutral because it is offset. 

We take care of

Continuity: to save you time

The textile industry is driven by constant innovation. This leads to search costs for you and to bad purchases. But why look for something new if you are satisfied? Accordingly, you will usually still find your favorite product with us years later, naturally in the same high quality. Of course, you can also subscribe to our products and receive the same products again and again without having to do anything.

We take care of

Entrepreneurship: that you can trust us

We are a Swiss e-commerce pioneer based in Zurich. A small team takes care of the customers, the processes and the products. We are there for our customers and society, as we have been part of it since 1999.

We take care of

Your concern: that you live without sock worries

With us, the customer is at the center, but not in the way. We listen and respond to input. You can call, write or visit us. Tens of thousands of customers keep coming back, which makes us happy. That's why we get up in the morning.


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