Classic Calf Socks: Smarter Socks with Plus+
Probably the smartest men's dress socks in the world: Our classic calf socks can now communicate with your iPhone as all Plus+ socks have a communication button.
Start out by ordering a Starter kit of 10 pairs of black calf socks Plus+ and your own personal Sock Sorter to translate between your socks and your iPhone.
Nothing about the socks has changed:
- With personal Sock-Sorter
- Top test marks time after time, consistently GOOD
- 81% cotton (Pima cotton), 18% polyamide, 1% elastane (Lycra®)


Smarter Socks: a quick explanation
Imagine your phone could communicate with your socks. Your phone would know:
- which socks belong together,and could help sort them out,
- how often you have washed your socks,
- when your socks were produced,
- when you ordered your socks and
- when your socks were dispatched.
Your iPhone can also tell you if your black socks are no longer properly black and help you buy new socks.
This is something we dreamed about and we have made the dream come true. The result is Smarter Socks - probably the smartest socks in the world. They are undoubtedly the first socks which leave their mark on the internet via the Sock Sorter and your iPhone.


Making sure you really install the app
You’ll probably say to yourself: “I might look at this app at some point”. Then you'll forget about it, and then you'll say again: "I'll have a look at that app". In order to break this cycle and keep your head clear for more important things, we suggest the following:


Made in Italy
I come from a small sock manufacturer in northeast Milan, which makes me Italian. They create high-quality socks such as me with a great passion for detail. Three siblings are running the business in second generation ensuring that lots of socks turn out as good as me.


100% skin-friendly & allergy-tested
I am good for you, your feet and your skin: I have been tested and I meet the Oeko-Tex® Standard 100.
This standard says that I am 100% skin-friendly and allergy-tested. We often forget that socks are worn directly against the skin, in a damp and warm climate subjected to friction.