Are men’s feet growing? Significant Increase in Large Size Sales

New York, NY (January 30, 2012) — BLACKSOCKS, the e-commerce pioneer and inventor of the sockscription, has once again achieved double digit growth in 2011. Ten of the 12 months of last year were the best since the company started in 1999. Visits to the website were up by a third compared to 2010 and every tenth visitor to the BLACKSOCKS website now comes via a smartphone or iPad. In 2011, five percent of all sales came through iPhones, iPads and other mobile devices; fou...

Blacksocks.com uncovers the truth about sock changing behavior in America and Europe.

New York, NY - A new survey conducted on sock wearing habits reveals one of two things: that most Americans are generally good about changing their socks regularly, or they’re not willing to admit how dirty and smelly their feet really are. This survey, conducted by international sock subscription service Blacksocks got Americans coast to coast to come clean – or not so clean – about their habits when it comes to changing their socks.

The bottom line: 82 percent o...

NEW POLOS FROM BLACKSOCKS.COM ARE THE SOLUTION

New York, NY - Adding to its stable of socks, underwear and undershirts by subscription, the innovative Swiss service Blacksocks is introducing the Pierrette Polo, a classic summer style for a sporty, stylish look that can be ordered exclusively at www.blacksocks.com.

These piqué polo, short-sleeved, straight cut, polo shirts are made with the ...

High End E-Tailer Offers Innovation Sockscription Service

New York, NY - Match with the mistletoe this season with Swiss company Blacksocks in three eye-popping shades: navy, gray, and red. Perfect as gifts to yourself or to the special man in your life this holiday season, the new colors are available via either the award-winning “sockscription

Q&A column with Samy Liechti

What has been your most memorable career moment?

I started my career as a marketing executive. One day, I was invited to dinner with Japanese business associates. The dinner was a great success, and afterwards we moved to a Japanese tea house where, following tradition, everyone removed their shoes. I looked down, and I had two different socks on – one with a hole in the big toe. I sat cross-legged for an entire evening, trying to hide my foot. It ...

New Site, Same Prices

New York, NY (April 6, 2010) - From a solitary screen in 1999 to a stunning interactive display, the Web site redesign for the Swiss company Blacksocks debuts today. Known for its innovative “sockscription” service that delivers socks to your door year round, Blacksocks’ Web site has always been the cornerstone of the business, allowing shoppers to browse and buy products online.

Blacksocks’ new redesign makes the site more user-friendly and emphasizes visual comm...