Wonder Wool
Wool is often underestimated but has unique properties, such as its natural heat regulation. It can absorb water vapour within its fibres, but the surface deflects water. Wool can absorb up to one third of its dry weight in water without feeling damp.
Relative to their overall volume, up to 85 % of woollens are made up of air, making them good insulators, as heat from the body finds it difficult to escape.
Unlike man-made fibres, wool does not really absorb smells and has a natural self-cleaning function. Any smells absorbed are released back into the air and the wool has a neutral odour again after a short time.
Merino wool: a natural masterpiece
Its light weight and extraordinarily good insulation properties make merino wool something special. Merino sheep live in Australia and New Zealand. Over time, the animals have adapted to the unique topography and climate and developed a fleece which stands up to these extraordinary conditions and temperature fluctuations of 50 degrees and more.
Merino wool is finer than conventional wool. So it is pleasant to wear, not scratchy against the skin. Merino wool is a highly adaptable natural fibre which provides comfort and quality. It is naturally breathable and can thus protect against both heat and cold. A natural masterpiece!
Socks made from finest Merino wool
Find out about the impressive, unique characteristics of Merino wool:
our Classic Wool Socks and Ski Socks.
